Brightness comes to you
With HDR Premium, you can enjoy previously unseen details hidden in the brightest parts of the TV screen when watching HDR content. A theatre-like, true HSR experience is finally available right in your living room.
Experience more accurate and natural colors
Samasung developed a special color technology for our UHD TV called PurColor, which expresses a wide range of colors and shades that are as close to real life as it gets, bringing you closer to what natural intended. With all the 8 million pixels that come with a UHD display- four times more than a Full HD display- you need more color adjustment points to create detailed images. Conventional UHD TV’s have about 27 color adjusment points, but PurColor dramatically increases that by more than 7 times, resulting in colors and shades that are much richer and more refined.
Every detail in stunning 4K UHD resolution
Experience vivid detail with 4X the resolution of Full HD TV. Everything you watch will look better thanks to true-to-life color and brightness.
Quick and Single Access to all Content Sources
New Smart Hub provides single access point to Live TV, Over the Top (OTT), Games and more. Users can access to their favourite content as soon as they turn on TV.
Upscale content for vivid image quality
Samsung’s UHD Picture Engine gives you near UHD-level pictures een when streaming lower resolution contents. It uses an innovative 4-step process to convert your favourite content into premium life-like quality.
Enhanced contrasts for your viewing experience
UHD Dimming technology provides optimized contrast, color and sharpness for true-to-life image quality. More intricate than the existing Micro Dimming, it’s a viewing experience like never before.
Step up your picture quality to near-UHD
Ultra Clean View analyses your content with an advanced algorithm to filter and reduce noise. Even if the video source is less than Full HD quality, you’ll still be able to enjoy images that rival the UHD standard.